Strategic Marketing Plans

Professional and insightful marketing strategies and plans are what I endeavour to deliver. The key to a successful plan is looking for the intersection point between tactics based on customer insights and the company’s core competencies. Working with the client is important to understand these core competencies, the focusing questions for the study, and the tactics that have been tried before in the marketplace. Uncovering customer insights requires empirical and qualitative research and analysis. Specializing in serving the Wellington Area, my services include: Marketing Plans, Business Plans, & Strategy Documents.

Background

Nine years experience in Canada’s second largest telecommunications company, TELUS Communications. Accomplishments included developing the TELUS ethnic marketing strategy and co-developing the TELUS B2B web metrics strategy. The principal of the company, Jonathan Singh, combines this practical experience with his MBA from the Kellogg School of Management in Evanston IL. Areas of study included a major in strategy. View Resume

I would look forward to working with you. Request a quote.

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